12 FACEBOOK ACTIVITY % % % % 68 77 48 45 1 out of 4 say that they saw/ have liked a brand's have bought something search for information people in Thailand searched for information Facebook Page on Facebook about products or services on Facebook before on Facebook say that wearing buying something wearables makes them feel % % % % 57 53 +56 92 11 "advanced". have first heard about have first heard about a have first heard about a new have liked a brand's Page It's projected that deliveries a new product, brand new film, album, book, game on Facebook because they're interested of wearable devices will have or service on Facebook festival, event or show in its products grown 20% by 2019, reaching on Facebook 11 173 million units worldwide. % % % % 90 83 45 70 have liked a brand's Page have liked a brand's Page to have first heard about a new of Thai FB users play games to get customer service get exclusive information mobile app on Facebook on Facebook help or find out useful or sneak peaks that are only information available on Facebook 3 13 13 HOW USERS ACCESS FACEBOOK ONLINE PAYMENT METHODS USED OTHER PAYMENT METHODS USED % 52% 60 Mobile only PayPal % 36 Desktop and mobile 29% % 15% One-2-Call Cash 14 iPhone, iPod, iPad 4% % 123 Zest 37 Android Visa MasterCard (Over-the-counter payment method) Online banking

Going global with Facebook - Page 36 Going global with Facebook Page 35 Page 37