THAILAND 14 USING MULTIPLE DEVICES % Over 95 of people in Thailand use at least two devices, and a third use three: a smartphone, a tablet and a desktop or laptop. % 39 3 out of 4 1 out of 4 have gone from one to many devices multi-device users are are students just in the past couple of years millennials MULTIPLE DEVICES ENABLE THAIS TO: 14 79% of Thai multi-device users say that they have used their smartphones from 9 am access more make more gain control over feel more aware prefer % % intelligent % % of the possibilities % smartphones over 67 educational 52 41 their future 42 61 opportunities decisions in their lives laptops/desktops CROSS-BORDER BUSINESS HANDBOOK