Want to know more? About Facebook IQ Facebook IQ delivers the insights you need to understand consumer For more global trends, visit Facebook IQ, where we regularly publish insights behavior, drive more effective marketing and transform how your business across audiences, industries and markets, including these recent related articles: reaches people. Learning from the billions of people on our platforms and the millions of businesses that advertise with us, we provide insights into “Gen Z: Getting to Know the ‘Me Is We’ Generation” behaviors both on and off our platforms across generations, markets, “Refashion Your Thinking About Apparel Shopping” devices and time. Our original research and interactive tools help you “Forging Loyalty in the Modern Travel Market” find insights to inspire and inform your own campaigns. See more ways to connect with the world at facebook.com/iq. “3 Global Trends Impacting the Gaming Industry” “Becoming a Mainstay in Consumers’ Streaming Portfolios” “Catering to the Tastes of Tomorrow’s Food Shopper” The 2020 Topics and Trends Report From Facebook IQ 34

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